Nyle brings to you Honor your best friend digital campaign, #ThankyouBestie / #ThankYouNyle for International Friendship Day 2019

Chennai, 01 August 2019: A best friend is that one person in life who can make you laugh even when you bet on never smiling again. From throwing tantrums to putting up with your craziness- there is this one person in everyone’s life. After reading this, truckload of memories flashes on our mind without having to mention their name. This friendship day let’s celebrate the spirit of Friendship which has grown thicker over a period of time by dedicating a note of gratitude as Nyle, the natural hair care brand from the house of Cavinkare brings to you #ThankYouBestie/ #ThankYouNyle, a digital campaign for International Friendship’s day.

As part of this campaign, consumers are invited to share their recollection of a best memory with their bestie by tagging them on Facebook and Instagram page of Nyle along with a photo and hashtag – #ThankYouNyle/ #ThankYouBestie.

Entries are welcomed until 04 August 2019. Exciting gift hampers from the house of Nyle would be rolled out to the best entries received.

Interested participants can submit their entries to www.facebook.com/nylenaturals with a hash tag #ThankYouNyle / #ThankYouBestie on or before 04 August 2019

About Nyle:

Every drop of Nyle Naturals Advanced Shampoo is Paraben free and filled with the goodness of natural extracts of Aloe Vera, Tulsi, Amla, and Green Tea. It fights dryness, giving smooth manageable hair. The pH balance of Nyle shampoo gives you the additional damage protection. This shampoo is free from any harmful ingredients and contains the goodness of nature’s hair-care ingredients. It moisturizes dry and rough hair to makes it soft & silky. The regular usage makes hair healthy. Besides protecting your hair and scalp from going dry, it also makes them smooth and manageable.

About CavinKare:

CavinKare is a diversified FMCG major with business interest in personal care, professional care, dairy, snacks, foods, beverages & salons. The brand portfolio consists of Shampoos (Chik, Meera, Karthika and Nyle), Hair Wash Powders (Meera & Karthika), Coconut Oil (Meera), Fairness creams (Fairever), Deodorant & Talc (Spinz), Pickles & Snacks (Ruchi, Chinni’s & Garden), Hair Colours (Indica), Retail Salon Products (Raaga Professional), Beverages (Maa), Dairy (Cavin’s), and Beauty Salons (Green Trends & Limelite). Most of the brands are clear winners in their respective product categories. A dedicated R & D center equipped with latest equipment and technologies constantly supports the divisions in their endeavor. Today, with a turnover of over Rs. 1600 crore, CavinKare has achieved significant milestones and a competitive edge with sound understanding of mass marketing dynamics and has established a firm foothold in the national market.

CavinKare’s success is based on it being firmly grounded to its corporate mission ‘we shall achieve growth by continuously offering unique products and services that would give customers utmost satisfaction and thereby be a role model’. In an effort to recognize the women for their immense contribution in the success of one’s life.