Chennai, July 15, 2025: BERGNER India, a leader in premium cookware innovation, hosted an exclusive dealer’s meet at Taj Connemara, Chennai, bringing together key trade partners from across the region.
The event served as an opportunity to strengthen retail relationships, introduce product lines, and reaffirm the brand’s commitment to delivering healthy cookware solutions for Indian kitchens.
The highlight of the evening was the launch of the Argent Classic Pressure Cooker Series, a range designed for the needs of modern Indian kitchens. The collection includes pressure cookers in sizes from 1 liter to 8 liters, along with 3.5 liter and 5 liter pressure pans, offering flexibility for different cooking needs. The product features a range of valuable elements, including comfort grip handles, double safety measures, smooth outer-lid locking, and compatibility with gas and induction.
Speaking at the launch, Mr. Umesh Guptaa, Managing Director, BERGNER India said, “The Argent Classic range reflects our commitment to empowering Indian kitchens with cookware that supports healthier, more mindful cooking. With safety, efficiency, and everyday convenience at its core, this range is designed to preserve nutrition and enhance the joy of home-cooked meals. We’re especially excited to introduce it in the South, where food is not just tradition, but a celebration of wellness and care.”
The event also celebrated the ongoing success of Argent Samsara, India’s first Tri-Ply Non-Stick cookware range designed specifically for South Indian cuisine. The line features a Quantanium Non-Stick coating layered over Tri-Ply construction to offer superior durability, heat control, and low-oil cooking. The range includes staples like appachetty, paniyarakkal, handi, roti tawa, and more, catering to both traditional and contemporary cooking preferences.
BERGNER India also inaugurated the Bergner Gallery at AGS Hub Mart, Pondy Bazaar and M.A.Ethirajulu Naidu, Park Town marking a significant retail milestone for the brand in the region. The gallery aims to bring Bergner’s diverse cookware innovations closer to consumers by offering an immersive product experience and strengthening its offline retail footprint in South India.
The Chennai meet is part of BERGNER’s broader initiative to engage more closely with its retail partners, drive innovation rooted in regional cooking needs, and continue building a trusted presence in Indian households through thoughtful design and performance-led products.
